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Setting Up Your WhatsApp Business Profile

Summary​

Your WhatsApp Business Profile serves as your brand's official public identity across WhatsApp. Customers see your verified display name, category, profile photo, and business description whenever they open your chat or inspect your contact card.

In Wabixo, your WhatsApp Business (WABA) numbers are pre-provisioned and mapped upon purchasing the software. The WhatsApp Profile management hub in Settings provides three dedicated tools:

  1. Profile Details & Quality Signal Report: Inspect your public business metadata, monitor your real-time Meta Business Manager (BM) messaging tier limit, and synchronize updates from Meta with a single click.
  2. WhatsApp QR & Links: Generate universal Click-to-Chat direct links (wa.me) and design custom, high-resolution printable QR Standees for retail reception and store counters.
  3. Website Chat Widget: Configure and embed a responsive floating WhatsApp chat bubble directly onto your website to convert digital visitors into active messaging threads.

Accessing the WhatsApp Profile Settings​

  1. Log in to your Wabixo dashboard using an account authorized with Settings permissions (CanViewSetting).
  2. In the top navigation bar, click Setting (/dashboard/settings).
  3. In the left-hand navigation menu under WhatsApp Settings, select Profile.

The screen provides three functional tabs:

  • Profile Details
  • WhatsApp QR & Links
  • Chat Widget

1. Profile Details & Quality Signal Report​

The Profile Details tab displays the core public information associated with your currently selected WhatsApp Business line.

Active Line Header & Instant Synchronization​

  • Active Phone Line Badge: Displays the active WhatsApp number and internal System ID (e.g., WX-93105-81068). If your account is authorized to manage multiple lines, you can switch numbers directly using the dropdown selector.
  • Connection Status: Displays a live status badge (Connected • Meta Business Suite Active integration) confirming healthy webhook and API communication with Meta.
  • Sync with Meta Button: Meta caches WhatsApp business information. Whenever you update your business details or profile picture inside your Meta Business Manager, click Sync with Meta to immediately pull the freshest details into Wabixo.

The Quality Signal Report​

At the top of the profile screen, Wabixo provides a live health audit of your WhatsApp Business Account:

MetricWhat It MeasuresStandard Benchmark
BM Messaging LimitThe maximum number of unique business-initiated conversations your organization can initiate within a rolling 24-hour period (e.g., TIER_1K, TIER_10K, TIER_100K, or UNLIMITED).Automatically upgrades as you maintain high quality and send near tier limits.
StatusReal-time connectivity status between Meta Cloud API and your line.Connected
Quality RatingMeta's live evaluation of how recipients perceive your messages based on customer blocks, spam reports, and read rates.High (Green), Medium (Yellow), or Low (Red).
ThroughputThe message dispatch speed allocated to your phone line by Meta.STANDARD
CountryCountry origin of your registered phone line.e.g., India (+91)
Verified NameYour official business name approved by Meta for customer-facing display.Matches your legal brand or certificate.

Public Business Information Fields​

Below the quality report, Wabixo displays the public metadata visible to end customers:

  • Profile Photo: The square logo displayed in customer chat avatars.
  • Display Name: Your verified brand name shown at the top of incoming messages.
  • Category: The industry classification approved by Meta (e.g., Beauty, Cosmetic & Personal Care, Retail & Shopping, Healthcare).
  • Business Description: A concise description (up to 512 characters) of your products, services, or operating hours.
  • Business Address: Your registered storefront or corporate office location.
  • Website URL: Your official corporate domain link.
  • Email: The public customer service email address displayed on your WhatsApp profile.

Read-Only Notice: To maintain compliance with Meta Business policies, public profile fields and avatar images are managed and verified through Meta Business Suite. Direct edits cannot be saved locally; make any necessary edits in Meta Business Manager and click Sync with Meta in Wabixo to apply them.

2. Generating WhatsApp Links & Printable QR Standees​

The WhatsApp QR & Links tab provides built-in tools to bridge physical store visitors, event attendees, and print-media readers into active WhatsApp chats.

Wabixo automatically creates an encoded universal URL tied to your connected WhatsApp line:

https://wa.me/919310581068?text=Hi%20there!%20I%20would%20like%20more%20information.
  • Click Copy Link to share this direct link across your social media profiles, email signatures, or SMS outreach.
  • When an end-customer clicks the link on mobile, their device automatically opens WhatsApp with your pre-filled inquiry ready to send. On desktop, it launches WhatsApp Web.

B. Custom Printable QR Standee Generator​

Create branded, professional counter standees for billing desks, reception tables, trade show booths, or retail windows:

  1. Customize Messaging:
    • Account / Store Name: Your public store title (e.g., iMax Salon Max Towers).
    • Headline: A prominent call to action (e.g., Scan to Book & Get 10% Off or Scan to Chat with Us).
    • Subtitle: Informational subtext (e.g., Official WhatsApp Account).
    • Pre-filled Message: The prompt that automatically loads into the customer's input bar when they scan the code (e.g., Hi! I would like to book an appointment.).
  2. Visual Branding & Theme:
    • Curated Color Palettes: Select from pre-designed themes including iMax Teal (#0d9488), Luxury Gold (#d97706), Royal Midnight (#1e3a8a), or Deep Rose (#e11d48).
    • Custom Hex Code: Check Use Custom Color to enter your exact brand hex code.
    • Typography & Font Style: Choose modern typefaces (such as Outfit, Inter, Playfair, or Cinzel) to match your brand guidelines.
    • Standee Layout: Select between Minimal, Modern, and Elegant card layouts.
    • Custom Logo: Upload your company logo to sit centered within the standee header.
  3. Save & Print:
    • Click Save Configuration to store your design settings in Wabixo.
    • Click Print Standee to open a print-ready browser dialog formatted for standard acrylic counter display sizes (A4 or A5).

3. Configuring the Website Chat Widget​

The Chat Widget tab provides an embeddable floating chat bubble for your website. When visitors click the bubble, they can read a custom greeting, select quick reply suggestions, and transition seamlessly into a WhatsApp chat with your team.

Step-by-Step Widget Setup​

  1. Enable the Widget:
    • Switch the Enable Website Chat Widget toggle to ON.
  2. Brand & Appearance:
    • Company Name: The title shown in the widget's header bar (e.g., Wabixo Support Team).
    • Theme Color: Select your brand color using the color palette or hex picker (e.g., #0d9488).
  3. Greeting & Interactive Quick Replies:
    • Welcome Message: The introductory bubble shown when visitors expand the widget: 
      Hey there! Welcome to our website. How can we help you today?
    • Interactive Quick Reply Pills: Add quick suggested prompts that visitors can tap with one click (e.g., "I'd like a free demo", "What are your pricing plans?").
  4. Save Widget Settings:
    • Click Save Configuration to publish the changes to your widget endpoint.
  5. Install on Your Website:
    • Locate the HTML Embed Script block and click Copy Code.
    • Paste the code snippet inside the <body> or <head> tag on every webpage where you want the chat widget to appear: 
      <!-- Start of Wabixo Chatbox Widget -->
      <script 
        src="https://app.wabixo.com/widget.js" 
        data-waba-id="your-waba-id" 
        defer>
      </script>
      <!-- End of Wabixo Chatbox Widget -->

4. Troubleshooting & FAQs​

Problem: Updates made inside Meta Business Manager do not appear in Wabixo​

  • Why it happens: Meta API caches profile data, so changes do not reflect instantaneously without a manual refresh.
  • How to fix it: Go to Settings → Profile Details and click the Sync with Meta button. The page will reload fresh metadata directly from Meta Cloud API within seconds.

Problem: Why can I not edit my Display Name or Profile Picture directly in Wabixo?​

  • Why it happens: Meta enforces strict brand verification rules. WhatsApp Business display names and official avatars require direct compliance approval through Meta Business Suite to protect against impersonation.
  • How to fix it: Submit your new display name or upload your new avatar within your Meta Business Manager. Once Meta reviews and approves the change, return to Wabixo and click Sync with Meta.

Problem: The website chat widget does not appear on our live website​

  • Why it happens: Either the widget toggle is disabled, the script tag is placed incorrectly, or website caching plugins are serving an older cached version of the page.
  • How to fix it:
    1. Verify in Settings → Profile → Chat Widget that the Enable Website Chat Widget toggle is turned ON and you clicked Save Configuration.
    2. Confirm that the script tag is pasted properly inside your website HTML template.
    3. Purge your website cache or CDN cache (e.g., Cloudflare, WP Rocket, LiteSpeed).

Problem: What is the difference between desktop and mobile visitors using the chat widget?​

  • On mobile devices, clicking the widget or quick reply prompts directly launches the native WhatsApp application installed on the visitor's phone.
  • On desktop computers, clicking the widget automatically opens WhatsApp Web in a new browser tab with the pre-filled prompt loaded in the composer.